Insider Interviews: Media and Marketing Pros

Media, Marketing, Advertising and Entertainment executives give an insider’s view of the business of the industry. Compelling conversations on creating TV, advertising, audio, research and more, with host, E.B. Moss.

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Bonus: Previewing ‘24: E.B. Moss and Cynthia Nelson on Media Trends and Takeaways

Posted January 7, 2024

Kicking off 2024, my fellow podcaster – but really more known as the expert in shoppable video,

Claudia Romo Edelman on Reaching ALL Humans

Posted December 12, 202300:41:48

Did you know being “Hispanic” is not a thing in Europe? Just ask Claudia Romo Edelman. While living in many countries — as a Head of Public Relations...

Leap Into Engaging Branded Entertainment

Posted November 14, 202300:42:14

Can branded entertainment be “bingeable?” If it’s engaging and the characters are relatable! What if no one watches? They...

Broadcast AND Streaming: The Power Duo of Local Advertising

Posted November 1, 202300:26:32

When you think about it, national advertising can definitely build awareness — or brand equity. But as Keith Kazerman, President of Locality Streaming...

NFL, Group Black and SXM on Adding the Human Element to Content

Posted October 23, 202300:19:38

In this bonus episode of Insider Interviews, captured during Advertising Week 2023, I spontaneously interviewed three impressive executives on how each...